Viking Opens First Brand Experience Center in Beijing
Viking Cruises inaugurated its first brand experience center in China on Feb. 5.
The center is located in central Beijing and marks a significant milestone in the company’s decade-long expansion in the Chinese market and serves as a key initiative to celebrate its 10th anniversary in the region.
The center, designed with Viking’s signature Nordic feel, features immersive zones including a cultural wall, consultation areas and a private theater.
Full story Viking Opens First Brand Experience Center in Beijing
