UK’s Leading Cruise Holiday Specialist, Cruise Nation, Appoints Rooster To Steer UK PR

Cruise Nation, the UK’s go-to specialist for unforgettable cruise holidays, has reappointed Rooster to lead a full-throttle PR campaign aimed at boosting brand awareness and driving bookings.

Since setting sail in 2009, Cruise Nation has helped hundreds of thousands of travellers swap traditional land-based holidays for epic adventures at sea. Offering expert, impartial advice and unbeatable value, the cruise tour operator makes it easy for customers to build their dream cruise holiday.

With over 200 destinations worldwide, Cruise Nation was the pioneer of the now-popular cruise & stay holiday concept through its Smart Packages, where flights, stay and cruise are all packaged together with exclusive prices you won’t find anywhere else. Thanks to these flexible, great-value deals, the brand is on a mission to become the UK’s most trusted – and most affordable – cruise tour operator, for travellers of all ages.

After a successful six-year partnership from 2013 to 2019, Rooster is now back on board with a fresh brief; to deliver top-tier media coverage, boost SEO, increase web traffic, and ultimately drive even more holidaymakers to make the switch and book their dream cruise holiday with Cruise Nation, knowing they get the best price.

Phil Evans, Managing Director at Cruise Nation says: “As we focus on growing UK bookings and bringing cruising to a wider audience, Rooster was the natural partner to come aboard. Having worked together before, we know they truly understand our brand and share our passion for delivering unforgettable cruising experiences – always with unbeatable value at the core.”

James Brooke, Managing Director at Rooster says: “Adding Cruise Nation back into our portfolio is a real win for us. We’ll be drawing on our multi-sector experience to deliver a tailored PR programme that makes waves beyond just the traditional deals and round-up inclusions, and instead strikes a chord with consumers through slick, creative and tactical press office work.”

Cruise Nation provides exclusive ‘Smart Packages’ from the world’s top cruise lines including MSC Cruises, Norwegian Cruise Line and Princess Cruises amongst many others. Combining flights, cruise and free hotel stays in over 200 destinations, customers are guaranteed the best value with a bold promise to match any lower price found online.

Cruise Nation joins the agency’s travel client portfolio which includes Ambassador Cruise Line, Trip.com, Jules Verne, Flight Centre Travel Group, Atmosphere Core and the Moroccan National Tourist Office.

(UK’s Leading Cruise Holiday Specialist, Cruise Nation, Appoints Rooster To Steer UK PR)