Luxury Bookings Drive Strong Trading Following Cunard’s 2027 Programme Launch
Cunard has reported a significant uplift in demand following the launch of its 2027 programme, with a 55% increase in nights booked during the first seven days compared to the equivalent period for the 2026 launch.
Both the UK and North American markets contributed significantly to this success, with bookings up almost 50% in the UK and more than 100% in North America.
There has also been a notable surge in demand for Cunard’s most exclusive luxury suites. Bookings for Queens Grill and Princess Grill suites rose by over 100% compared to the same launch period last year, reflecting growing global interest in Cunard’s distinctive Grills experience.
Full story Luxury Bookings Drive Strong Trading Following Cunard’s 2027 Programme Launch
