New ‘Wheel of Fortune Interactive’ Game Show Debuts on Norwegian Cruise Line with Sony Pictures Television and Timeplay
Today, Norwegian Cruise Line (NCL) has teamed up with Sony Pictures Television (SPT) and TimePlay Inc. to bring “Wheel of Fortune Interactive” aboard 16 of its vessels by Spring 2024.
Set in the main theater and powered by TimePlay’s innovative interactive technology, guests can enjoy as a spectator, or play along in the center of the action from their mobile devices. They’ll compete live against fellow cruisers to appear on a real-time leaderboard, as well as have a chance to be a contestant onstage.
“We are committed to providing our guests with quality entertainment across their cruise journey,” said Craig Steyn, vice president of onboard revenue operations of Norwegian Cruise Line. “Our guests will now have the chance to be part of the iconic, Emmy® Award-winning ‘Wheel of Fortune’ game show. Not only will it bring the same excitement from the TV classic, but guests will also have the opportunity to play along for a chance to win some great prizes along the way, including a free cruise!”
Launching first aboard Norwegian Escape, the new, interactive game show will entertain the audience and provide opportunities to win a variety of prizes. The “Wheel of Fortune Interactive” game show will also be available aboard Norwegian Bliss, Breakaway, Dawn, Encore, Epic, Gem, Getaway, Jade, Jewel, Joy, Pearl, Sky, Spirit, Star and Sun.
Aaron Silverberg, SVP of Entertainment at TimePlay added, “When you combine a powerful brand like Wheel of Fortune with full audience participation, it takes entertainment and engagement to new heights. We are excited to roll out this new innovative experience on NCL’s fleet.”
Executive Vice President of Gameshows for Sony Pictures Television Suzanne Prete continued, “We’re incredibly excited to jointly launch this experience with Norwegian Cruise Line because it’s the first time that we’ve done a deal for an interactive game of ‘Wheel of Fortune,’ for a cruise ship. It will give us a unique opportunity to expand this beloved brand beyond mobile and grow our dedicated fanbase to include cruise travelers.”
About Sony Pictures Television:
Sony Pictures Television (SPT) is one of the television industry’s leading content providers, producing, distributing and carrying programming worldwide in every genre and for every platform. In addition to managing one of the industry’s largest libraries of award-winning feature films, television shows and formats, SPT is home to a thriving global content business, operating a robust portfolio of wholly-owned and joint-venture production companies across the U.S., Europe, Latin America, and Asia Pacific, as well as linear and digital channels around the world. SPT is a Sony Pictures Entertainment company, a subsidiary of Tokyo-based Sony Group Corporation.
TimePlay is an award-winning entertainment company, awakening audiences through interactive games, such as trivia, bingo, and various game shows such as Deal or No Deal and Wheel of Fortune. Its patented technology drives significant participation, entertainment, and social competition, resulting in high-impact guest experiences. TimePlay’s platform transforms guests’ mobile phones into game controllers to connect with a main screen to compete against the entire audience in real time – turning watchers into players. Its deep history of immersive experiences launched in cinema and cruise lines, with hosted game shows and innovative pre-shows. TimePlay has successfully delivered a new category on-board by monetizing entertainment within live audience participation shows, resulting in high returns and high entertainment scores. With over 80 million game plays and counting, TimePlay makes it easy and fun to play together.
(New ‘Wheel of Fortune Interactive’ Game Show Debuts on Norwegian Cruise Line with Sony Pictures Television and Timeplay – NCL)