Best Booking Day in Azamara Cruises’ History. Cyber Monday 2025 Drives Record Sales Amid Surging Demand for Small-Ship Cruising
Azamara Cruises today announced that Cyber Monday 2025 delivered the strongest booking day in the company’s history, with new bookings up approximately 5% over its previous record.
The broader multi-week Black Friday Sale also ranked among the top five best booking periods in Azamara Cruises’ history.
“Cyber Monday blew past every expectation,” said Dondra Ritzenthaler, Chief Executive Officer of Azamara Cruises.
“To see travelers respond at this level, surpassing every projection, tells us that interest in small-ship cruising has never been stronger. Guests continue to seek longer days in port and deeper cultural immersion, and our curated itineraries and exceptional onboard service deliver just that. Our Travel Partners are instrumental to our success, and with their support, we were able to achieve these incredible results. This record-breaking performance is a true testament to the strength of those partnerships and the growing demand for the Azamara experience.”
Demand surged across several key regions, led by Alaska, ahead of Azamara Cruises’ highly anticipated return in 2026. This year also saw strong interest in Western Mediterranean itineraries and popular Exotic sailings across Australia, Indonesia, Southern Africa, along with transatlantic crossings between Europe and the U.S. Veranda staterooms were the top-performing category throughout the promotional period, reflecting guests’ strong preference for scenic accommodations.
The success reflects the power of the Black Friday value-driven offer combined with a wide range of cruises to choose from.
The results underscore strong demand for small-ship cruising and reaffirm Azamara Cruises’ position as a leader in premium, immersive, destination-focused cruises.
(Best Booking Day in Azamara Cruises’ History. Cyber Monday 2025 Drives Record Sales Amid Surging Demand for Small-Ship Cruising)
