Ambassador Cruise Line welcomes Jenny Powell and Kate Thornton aboard as Brand Ambassadors
Popular TV and radio presenters and new Ambassador Ambassadors to host exclusive on board events across a ‘magnificent’ seven sailings from 2025 through 2026.
Ambassador Cruise Line, the UK’s affordable quality cruise line, has today announced an all-new Partnership with renowned media personalities Jenny Powell and Kate Thornton.
These two broadcasting legends will now act as Ambassador Ambassadors and feature across a series of seven exclusive sailings between 2025 and 2026, which will take place aboard Ambience and Ambition
Famed for their television, radio and podcast work, Jenny and Kate will bring their warmth, energy and experience to life on board with a programme of very special events. Further adding to Ambassador’s outstanding entertainment offering, the Ambassador Ambassadors will be joining guests on board the cruise line’s fleet of small-to-mid-size ships on selected days for a range of activities including ‘In Conversation With…’ Q&A events, Wellness talks and interactive sessions based on Kate’s hit podcast ‘White Wine Question Time’.
Across each of the no-fly sailings, guests will also be able to enjoy informal meet and greets, photo opportunities and a lively ‘Battle of the Decks’ DJ showdown featuring curated playlists celebrating the best music of the 70s and 80s where Jenny and Kate will ‘face-off’ under the stars from separate booths on the ship’s top deck.
In addition, the collaboration will also see Jenny and Kate document their experiences on their social feeds, posting live content on Instagram throughout each sailing that will offer personal insights on every aspect of on board life, from Spa treatments to gym workouts, food and drink to amazing entertainment, activities and more.
Following today’s announcement, Gordon Nardini, Chief Marketing Officer at Ambassador Cruise Line, said, “Since Ambassador sailed for the very first time in 2022, we have proudly hosted a diverse range of famous personalities on board, and we are delighted to take this to the next level by welcoming Jenny Powell and Kate Thornton to the family as our first ever Ambassador Ambassadors.
“Their presence on what’s set to be a magnificent seven sailings will add something very special to the guest experience, creating unforgettable moments at sea that will inspire and delight all those looking to ‘enjoy themselves’ with Ambassador while reflecting the sense of community at its heart. Both Jenny and Kate are hugely popular broadcasters with a genuine love of music, travel and connecting with people, which makes them a perfect fit for our brand.“
Further to the news, Jenny Powell said: “I think I can speak for both Kate and I by saying how proud we are to be named Ambassador Ambassadors. It’s a genuine privilege, and I cannot wait to share my experiences aboard Ambience and Ambition with guests, whether they are on the ship with me or following me on my socials. Meeting new people, having a laugh and soaking up the energy on board is what I’m looking forward to most – and, of course, taking on Kate in our Battle of the Decks showdown is sure to be a highlight!”
Adds Kate Thornton: “To be named as Ambassadors for the UK’s leading independent cruise brand is truly an honour for Jenny and I. We have been friends for many years, and this is a chance to bring everything we love about radio and broadcasting to life with the Ambassador guest community. I’m excited to meet everyone while at sea, sharing stories, staging my ‘White Wine Question Time’ live and DJing while dancing along to the tunes that mean so much to us all. Ambassador is famous for offering the warmest welcome at sea, but we’ll definitely be aiming at making each and every sailing the coolest during our time on board!”
Outside of the bespoke activities featuring Jenny and Kate, guests will be able to enjoy the full range of features that make an authentic sailing experience with Ambassador so special. Whether embarking on a trip to Portugal and France or enjoying an idyllic voyage along Western Europe’s coastline, these include exceptional service, outstanding cuisine and amazing West End-style entertainment as standard, alongside a host of breathtaking destinations; all for the best value.
Ambassador Ambassadors Sailings featuring Jenny Powell and Kate Thornton
With seven special cruises planned between 2025 and 2026, Jenny and Kate will join guests on board Ambience and Ambition for parts of the following sailings:
◉ Ambition: Ireland and Normandy Experience
30 October 2025 – Liverpool – 8 Nights
Departing from Liverpool, this curated sailing takes in the charming port of Cobh—steeped in Irish maritime heritage—followed by coastal delights in Cherbourg and the picturesque, art‑filled harbour at Honfleur. A journey rich in culture, history, scenic charm and small‑town splendour.
◉ Ambience: Winter Sun: Treasures of Portugal & Andalusia
17 November 2025 – London Tilbury – 12 Nights
Set sail from London Tilbury along the Atlantic coast, stopping in Leixoes with its port near Oporto, Lisbon’s timeless beauty, Malaga and Cadiz – each offering their own unique cultural experience.
◉ Ambition: Treasures of Canaries & Western Europe
12 January 2026 – London Tilbury – 23 Nights
With a first port of call in Honfleur, France, this sweeping tour of Western Europe’s treasures sails south to Leixoes for Oporto, Lisbon, then on to Madeira’s Funchal, before island‑hopping across the Canaries, taking in Santa Cruz de La Palma, Santa Cruz de Tenerife, Las Palmas and Arrecife. The homeward leg includes vibrant Vigo and historic Brest, ending in Plymouth.
◉ Ambience: Spain, Morocco & the Canary Islands
4 February 2026 – London Tilbury – 15 Nights
This Mediterranean‑Atlantic crossover delivering a rich tapestry of culture and landscapes. The itinerary calls at Vigo before heading to exotic Casablanca with its iconic Hassan II Mosque, then on to Lanzarote and the Canary Islands taking in Santa Cruz de Tenerife and La Palma, before finishing in the subtropical beauty of Funchal, Madeira.
◉ Ambition: Delights of Western France & Spain Explorer
12 April 2026 – Portsmouth – 10 Nights
From Portsmouth, the first port of call sees guests explore Bordeaux’s vineyards and historic charm, then takes them to coastal La Coruña, cultural Gijon and maritime Plymouth – with its Mayflower origins and rugged English coastline – offering off‑the‑beaten‑track highlights across Western Europe.
◉ Ambience: Vistas of France, Spain & Portugal
4 May 2026 – London Tilbury – 15 Nights
Showcasing Western Europe’s most scenic coastal vistas, this sailings offers guests the chance to journey through Brittany’s rugged Brest, the scenic Isles of Scilly, vineyard‑framed Bordeaux, the cultural port of Getxo for Bilbao, Santander’s vibrant shores, coastal Gijon, and the vibrant capital Lisbon -.
◉ Ambience: Delights of Canary Islands, Madeira & Portugal
29 May 2026 – London Tilbury – 15 Nights
This idyllic escape to Portugal’s sunny shores and the Canary Islands takes guests on a sailing to Leixoes for Oporto, Lisbon, a tender into Porto Santo, then the opportunity to soak up the volcanic scenery and warm hospitality of Funchal, Santa Cruz de La Palma and Las Palmas, each rich with island culture and charm.
(Ambassador Cruise Line welcomes Jenny Powell and Kate Thornton aboard as Brand Ambassadors)
