Century Cruises Plans European Entrance, New River Ship
Century Cruises, one of China’s main river cruise operators, plans to enter the European river cruise market through a partnership with UNITED WATERWAYS, a provider of white-label ship management services.
A centerpiece of the partnership is the development of a new vessel – the Century Star – to be built by Dutch shipbuilder Concordia Damen.
“Europe represents a strategic growth market for us,” said Alex Ye, CEO of Century Cruises.
Full story Century Cruises Plans European Entrance, New River Ship

