Carnival’s Marketing and Private Islands Sustain High Cruise Prices
Carnival is using aggressive marketing and exclusive destinations to sustain historically high cruise prices, even as economic uncertainty weighs on other travel sectors.
Carnival is betting that splashy marketing campaigns and exclusive private islands can help the cruise giant maintain historically high pricing despite economic uncertainty.
“We have proven to be incredibly resilient to the volatility around the globe,” said CEO Josh Weinstein on Tuesday.
Full story Carnival’s Marketing and Private Islands Sustain High Cruise Prices
