Outlook of China’s cruise market ‘extremely bright’. Adora Magic City profitable in just its 2nd month of commercial operations

Adora Magic City (July 2023)Breaking the convention that it normally takes a new cruise ship one year and a half to make profit, China’s first domestically built cruise ship, the Adora Magic City, has become profitable in its second month of commercial operations, and its operator Adora Cruises Ltd is fully confident of the Chinese cruise market’s prospects.

“Since its maiden commercial voyage on the first day of 2024, Adora Magic City has successfully completed 58 trips year-to-date and served nearly 250,000 guests from home and abroad,” said Yang Guobing, chairman of Adora Cruises during an interview last week.

Full story Outlook of China’s cruise market ‘extremely bright’. Adora Magic City profitable in just its 2nd month of commercial operations



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