Seatrade Update: Intent to Cruise Is High, Sustainability a Focus
In 2023, cruise tourism is forecast to reach 106 percent of 2019 levels, or 31.5 million passengers, according to Cruise Lines International Association’s (CLIA) “2023 State of the Cruise Industry” report.
Most notable is that the number of consumers who say they “intend to cruise” is higher than it was in December 2019. That’s a positive cruise industry trend that began in the last quarter of 2020.
CLIA research also revealed that 85 percent of past cruise guests plan to cruise again—6 percent higher than pre-pandemic. More than 10,000 people heard about these and other cruise industry developments at the 2023 Seatrade Cruise Global conference this week.