MarineXchange “AI” Solution to Maximize Cruise Lines’ Revenues
MarineXchange, the provider of the only fully integrated Enterprise Platform for the cruise industry, will be launching an “AI” based sales recommendation engine to increase revenues and guest experiences.
Guests benefit from personalized recommendations for tours, spa, onboard activities, dining, add-ons, and packages. The guest’s profile, preferences, and history of past activities, together with a range of attributes, will be used to make the best possible recommendations. The recommendations are made for each family member individually to find the best combination for each member.
“We are committed to offering our clients cutting-edge tools to increase revenues and at the same time simplify the management of the entire guest journey. This advanced technology has the potential to transform how guests plan their onboard experience ” says Johannes Lindthaler, Managing Director of MarineXchange.
With its deep understanding of the cruise industry and dedication to innovation, MarineXchange is once again providing cruise companies with the tools to accelerate their digital transformation. As part of the MXP enterprise platform, the AI solution is seamlessly integrated with all pre-cruise and onboard digital guest interactions, including the branded MXP365 BOYD mobile application.
MarineXchange is the provider of MXP, the only fully integrated enterprise platform for the cruise industry. MXP offers a comprehensive range of cruise-specific applications and advanced technologies to help cruise lines streamline their operations, improve the guest experience, and maximize revenue. Because of its integrated approach and its focus on great customer service, MXP has earned a reputation as a trusted partner for cruise lines around the world and has become the go-to solution for more than 50 cruise and hospitality brands with over 300 ships.