Crystal Debuts New ‘Crystal Living’ Lifestyle Magazine
Fresh off the press, Crystal has unveiled its latest Crystal Living magazine, an annual publication that delves deeply into experiences, destinations and onboard luxuries found around the world with the company’s portfolio of global journeys.
Through firsthand reviews and artful photographic layouts, readers are given the “inside scoop” on luxury travel and other delights across an array of interests.
“Crystal Living goes beyond the Crystal Experience itself to encompass the finer facets of a luxurious lifestyle and travel magazine,” said Carmen Roig, Crystal’s senior vice president of marketing and sales. “It’s intended to connect savvy world travelers, like our guests, with broader perspectives on varied elements of exploration that speak to their sense of distinctive style and individuality. Every article focuses on the world through a different lens, drawing our guests in with content that fascinates their specific interests.”
In-depth feature stories for this edition include a profile of the decennial Passion Play program in Oberammergau, Germany (available for booking with select Crystal River Cruises); day-to-night highlights of Dubai; the Anne of Green Gables legacy on Prince Edward Island (a featured stop on Crystal Serenity sailings); and rainbow-colored opals in the Australian Outback. Other areas draw readers into the Crystal Experience with locals’ perspectives on the Seychelles (a region explored with Crystal Esprit), culinary and wine pieces, wellness pursuits and destination hotel programs.
Every Crystal Living issue will feature dedicated sections of focused editorial content, including:
• Ship Spotlight, highlighting the luxurious details, spaces and amenities of Crystal’s award-winning fleet;
• New Now, with the latest news across all Crystal brand experiences – Crystal Cruises, Crystal River Cruises, Crystal Yacht Cruises and Crystal Expedition Cruises;
• Shore Couture, focusing on fashion and designers in destinations around the world;
• Connoisseur, diner’s guide and culinary spotlight;
• Decanter, a glimpse into classic wines, spirits and other beverages around the world;
• Locals Love, sharing an insider’s view of featured destinations;
• Wellness, highlighting activities to nourish the mind, body and soul;
• Haute Hotels, focusing on properties around the world featured with Crystal land programs;
• Room with a View, dramatic photography of iconic landmarks and significant sites.
Crystal worked with the PPI Group to produce the magazine, an industry leader in custom publishing and creative marketing.
“We were thrilled to work with Crystal to create something truly special with Crystal Living,” said Bill Panoff, PPI Group CEO and publisher of Crystal Living. “The magazine embodies the Crystal brand – elegant and au courant, yet comfortable and inviting. The combination of inspired content by gifted writers and stunning photography brings the sights and sounds of travel directly to the page and engages the reader.”
This issue of Crystal Living is now featured in all guest staterooms and suites aboard Crystal vessels, with new issues released every summer focusing on the highlights of the coming year.
